Jul 092008

From the G4 site: Bushnell Predicts End of ‘Warcraft’

In an interview with Gamasutra, [tag-tec]Bushnell[/tag-tec] said:

[tag-tec]World of Warcraft[/tag-tec] just passed what I call the Bushnell Threshold. The Bushnell Threshold is… I watch my sons, and because they’re my sons, they tend to start things at the beginning, or sometimes a little bit before. So they play and play and play and play, and all of a sudden, they don’t play anymore. They stayed with World of Warcraft for a long time. My older son all of a sudden got Mage 72 or whatever it is and quit. All at once. Cold turkey. I didn’t think it was going to happen. And my 14-year-old is getting close to there, which is surprising.”

Well, my kids showed a similiar pattern, and then they keep coming back when something in the game sparks new interest. When [tag-tec]Wrath of the Lich King[/tag-tec] come out I expect they’ll be spending long hours exploring every last inch of the thing.

When you’ve leveled everything and raided everything and done every BG many many times the game gets a bit old.

Given the continuing growth of WoW and the fact that the #2 game is so far back that you have to use a telescope to see it… well, I don’t think WoW is ending anytime soon.

It’s also kind of funny to see an Atari guy saying this. Atari has had a record of sharp to brilliant ideas shot down with unbelievably bad follow through.

No, I don’t think the End is Near.

How about you?